Digital Gurkha - Kathmandu, Nepal

Search Engine Optimization is a process of increasing traffic to your website through or increasing the visibility of a website through the purely organic and natural results. In an internet marketing tactic, SEO considers how a search engine works, SEO is a mixture of coding and linking solutions which increases the traffic of a website through the use of certain keywords or phrases. SEO is basically about the algorithms which are programmed by the computers, about what people usually search for and fetching the related keywords and phrases which are the choices of the targeted audiences or visitors.
SEO could be an off-page or on-page SEO, which depends on the long-term goals of a company or website.
On-page SEO solely depends on the elements of your website. The contents of the website, the architecture and the visual content are directly related to on-page SEO. It also highly relies on the user-friendliness of a website. Things like the platform, code design, page titles, header tags, internal link structure, are just a handful of examples of an on-page SEO.
While an off-page SEO refers to your activities outside your own website to drive the ranking of a website. It includes identifying, targeting and developing related content and linked networks. It is basically building a keyword authority around your targeted keyword range.

Social Media Marketing is the form of marketing based on social media platforms to promote a product or service. Everyone is online nowadays, be it on Facebook, Twitter or Instagram Do you know that social media marketing acquires you visibly better results than the outbound marketing? Many companies are engaging themselves in Social Media and selling their products or services through It. No matter what you are selling, whom you are selling, or expanding your thoughts or blogs through social media, you multiply your leads efficiently. In this era, not having an online presence in social media is giving a huge rampage to your business.
Social media can get you the targeted traffic. It has insights and has options for you to send your ads/ posts to the certain audience who tend to be interested in your business type. For example, you are sending a post about jeans beach dress, then you can send ads to a certain age group who would be interested in, or a certain place where people would comfortable in or make use of that dress.

Search Engine Marketing (SEM) has become a heavily substantial element for businesses adopting digital marketing. SEM helps your business to reach millions of audience in promoting your products or services by increasing the website's visibility in Search Engine Results pages. [serps] We Digital Gurkha, as a digital marketing agency and a digital marketing training institute in Nepal, offer you a wide range of services in digital marketing including SEM services. SEM Company services is a kind of internet marketing which involves in advertising or promoting a business for its web portal. It is the process of driving traffic from search engine pages through paid services. Our SEM services in Nepal includes using online marketing strategies and protocols preferred by search engines in gaining visibility and traffic to get top ranking on Google.
So what is SEM? SEM is basically a custom of internet marketing that includes promotion of a website by increasing its visibility in the Search Engine Results pages through paid advertising. Bids are made on the required keywords that are usually searched on sites like Google. This allows the advertiser the fair chances for the ads made to appear as soon as the related searches are made. It is a very efficient way to grow your business and make consumers aware of its online presence in the accelerating market competition.